Your Gift Aid Helps Charity’s Lifesaving Cause

Generous Midlands Air Ambulance Charity supporters who have signed up to the government’s Gift Aid scheme have helped raise an additional £90,000 for the charity this financial year to help save lives across the region.

Gift Aid is a powerful fundraising tool for good causes that raises additional funds at no cost to supporters. If you are a UK taxpayer, you can tick to ‘Gift Aid it’ when donating to Midlands Air Ambulance Charity and this will automatically boost your gift by 25 per cent without you having to paying anything extra.

For every £1 donated by supporters signed up to Gift Aid with the charity, Midlands Air Ambulance Charity can claim an extra 25p from HMRC for free.

Emma Wood, head of fundraising and engagement for Midlands Air Ambulance Charity, said: “In the last nine months, our amazing supporters who have signed a Gift Aid declaration have helped us generated an extra £90,000, which in turn has made an additional 58 lifesaving missions possible in our local communities.

“This scheme, which provides tax benefits for those taking part, has boosted donations from our eligible supporters at no extra cost to them and has such a positive impact on our service. It has meant we can reach more patients who need us in their critical time of need and, ultimately, helps to save more lives.”

To declare your Gift Aid eligibility, visit Midlands Air Ambulance Charity’s dedicated Gift Aid page: midlandsairambulance.com/giftaid or call our Supporter Care Team on 0800 8 40 20 40.

Find out more about Midlands Air Ambulance Charity via its website: midlandsairambulance.com and follow the lifesaving service on social media.


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